Found Agency in the Press

Found Agency is a thought leader in the Australian Search Engine Marketing industry. For media enquiries contact us.

Photon acquires Australia's leading search engine marketing agency: the Found Agency

ASX Release, March 2007.

Executive Chairman of Photon, Tim Hughes said, “we have been steadily building our presence in the internet marketing sector and the acquisition of Found further underpins our commitment to this fast growing area. Photon's strategy has been to identify market-leading companies with a compelling value proposition for clients and Found will be a strong complement to our existing businesses as we build this pillar even further.

Gotta get them when they Google

My Career, July 2006.

There was a huge potential for web-search marketing and few agencies capable of delivering it properly, so we aimed to fill that gap.

Avoiding net nightmares with the perfect search

The Age, May 2006.

Tim Macdonald, director of the Found Agency, says that businesses discover “with frightening regularity” that their websites are all but invisible to potential customers. “Search engines are the primary way that people find websites. [Search engines are] the perfect form of advertising because users are looking for product information or to make a purchase – they’re actively seeking something,” he says.

Avoiding Net Nigtmares with the Perfect Search

REA (realestate.com.au) limited ad spend while increasing qualified traffic 300% with Google AdWords

Google, September 2005.

Read online >

Found Agency was contracted in October 2004 to assist in REA’s online media efforts and helped fine-tuned the company’s AdWords campaigns further by carefully researching and expanding the keyword list considerably and providing a more proactive and strategic approach to bid management. “With further enhancements to our AdWords campaigns, results skyrocketed,” says [Tania Taylor, Online Marketing Manager]. “We gained a 300% increase in PPC traffic for no additional spend.