Gone Searching
Archive for March, 2006

The impact of 1300 & 1800 "phone name" numbers in domain names?

March 20th, 2006 Posted by : Found Agency

We recently did some pay per click advertising work for a consumer website using a 1300 phone number as its domain name. What’s a “phone name” I hear some of you ask? It’s simply a 1300 or 1800 phone number that actually spells a business name / word if you look at the number keys

Posted in: seo

Blogger not allowing ads/services to be displayed by Google competitors

March 19th, 2006 Posted by : Found Agency

Personally, I wasn’t too surprised when I read this morning that Google had asked one of its Blogspot users to remove a MSN search tool from their Blogspot site. According to what I’ve read in various forums there is nothing in Blogger’s Terms of Service to prevent use / advertising of Google competitors. If Google

Posted in: google

Brazilian criminals using Orkut?

March 13th, 2006 Posted by : Found Agency

A stunning 74% of Orkut’s 14 million users say they are from Brazil, according to a Reuters news story. Unfortunately for Google, which started the free social networking service, an alarming amount of child pornography has surfaced on the site, and Brazilian authorities have asked Google Brazil to intervene to prevent the use of the

Posted in: news & trends, google

Wall St turning against Google’s "no forecast" attitude?

March 10th, 2006 Posted by : Found Agency

According to a Times Online article, Wall St analysts are growing weary of Google’s “we don’t do forecasts” policy.
An analyst from RBC Capital Markets sparked a reaction when he gave a golden quote to a business reporter that “Issuing guidance is not ‘evil”” (referring to Google’s famed “Don’t be evil” mantra). When Google initially went

Posted in: google

Google responds to Click Fraud commentary

March 10th, 2006 Posted by : Found Agency

Google responds to the click fraud commentary. Although there is still a complete lack of transparency with regard to the actual “invalid click” numbers, Google must be congratulated for making some kind of public comment to the advertising market about click fraud. As far as I know, Yahoo, MSN and local search engine Sensis haven’t

Posted in: ppc, google, sem

The Grand Plan from Google Strategy

March 9th, 2006 Posted by : Found Agency

Google recently had a special analysts day, where Google reveals some information about their strategy for the future.
This blog post has deciphered some interesting meaning from the Google presentation.

Posted in: google

Microsoft still coming after Google - or just talk?

March 7th, 2006 Posted by : Found Agency

Yahoo may have publicly stated that it has already lost the search dominance to Google but Microsoft apparently hasn’t given up the ghost.
This story appeared last week, with Microsoft claiming they would have a better search engine than Google within six months.

Posted in: google

Patent lawsuit costs Blackberry a sweet US $612 million

March 6th, 2006 Posted by : Found Agency

I don’t care how big you are - this kind of lawsuit has got to hurt: Blackberry has reportedly just settled a patent lawsuit for a cool US $612.5 million.
Owch.

Posted in: news & trends

Online gambling in Italy

March 4th, 2006 Posted by : Found Agency

Lovers of over-regulated, ultra-encumbered bureaucracy may like to consider a sea-change move to Italy - especially if you work in the online gambling field. News just out in the Roman empire: the Italian Government is about to place the onus on local ISPs to prevent local users from accessing online gambling sites.
In Australia and many

Posted in: news & trends

‘Geek’ is a badge of honour for them, not an insult

March 3rd, 2006 Posted by : Found Agency

Over the past few years, the term ‘geek’ has changed. It’s no longer a term reserved for insults, but used to express someone who’s an uber-techie (and they’re usually very proud of the tag). Personally I think the term is over-used. Knowing how to configure an internet connection does not a ‘geek” maketh. However the

Posted in: random

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