Gone Searching
Archive for the 'news & trends' Category

Media & Marketing Trends

December 3rd, 2005 Posted by : Found Agency

OK, so now it’s December. I know some of you must be struggling to look busy as the office winds down to Christmas, so I thought I’d share some “must-read” stories that I found during the year.
Hopefully, it’ll help you fill out a few more hours in front of your boss by “researching” the latest

Posted in: news & trends, sem

PPCall Update

December 1st, 2005 Posted by : Found Agency

Here’s a screenshot of BidSmart’s pay-per-call trial service called ‘click to call,’ which is now up and running. As I wrote previously, PPCall is a new form of pay-per-click advertising that allows web-users to request a phone call from advertisers.

Posted in: news & trends, ppc

Rivers of (Online) Gold

November 4th, 2005 Posted by : Found Agency

Fairfax’s new CEO – former Rugby World Cup winning All Blacks captain, David Kirk – isn’t getting much good press. Last week plans by management to axe almost 70 jobs sparked industrial action. A number of commentators, including the ABC, linked Fairfax’s woes to the “threat that digital technology poses to the future of newspapers.”

Posted in: news & trends

Online Shopping Blasts Off

October 28th, 2005 Posted by : Found Agency

AC Nielsen has announced that one-tenth of the world’s population make purchases online. That’s 627 million people who have ever shopped online, including 325 million in the last month.According to their “Global Online Shopping Habits” survey, Books are the most widely purchased item, followed by DVDs/Video/Games and Airline Tickets/Reservations at number three.
In Australia, 88%

Posted in: news & trends

The net - bigger, faster, better

August 2nd, 2005 Posted by : Found Agency

It’s redefined mediated human interaction in the 21st century and now we can hardly remember what life was like without the web…but the internet has by no means reached its full potential.
At their last estimate in June 2005, Internet World Stats put the current figure of internet users at 938 million. This is up from

Posted in: news & trends

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