LG Electronics + Paid Search by Found Agency
“Found Agency increased our PPC traffic by 65% from the same ad spend in just 5 weeks!”
- Andy Cho, Webmaster
LG Electronics is a major global force in electronics and communication products with more than 64,000 employees worldwide and annual revenues in excess of US $16.9 billion. LG Electronics Australia employs more than 350 people throughout the country.
The Approach
- LG Electronics Australia had been conducting limited in-house managed paid search
- In early 2007 Found Agency took over LG’s paid search campaign management and developed a new PPC campaign from scratch
- We developed very extensive keyword lists and ad groups to launch the campaign, and continued to develop and improve on the campaign as it progressed
The Results: increased traffic by 65% for the same spend
- In one month we were able to reduce the cost per click by 52%
- At the same time we increased traffic by 65% for the same ad spend
Found Agency are Paid Search experts
As the LG Electronics Australia experience demonstrates, we’re committed to providing the most cost-effective and comprehensive Paid Search campaign management in Australia. To find out how Found Agency can manage your Paid Search, contact us.
